Bustle is an online American women's magazine founded in August 2013 by Bryan Goldberg. Bustle is designed for women and it positions news and politics alongside articles about beauty, celebrities, and fashion trends. By September 2016, the website had 50 million monthly readers. Bustle was founded by Bryan Goldberg in 2013. Previously, Goldberg co-founded the website Bleacher Report with a single million-dollar investment. He claimed that "women in their 20s have nothing to read on the Internet." Bustle was launched with $6.5 million in backing from Seed and Series A funding rounds.